Planet Preserve Tech

Pedro Art

January 2024

The Pedro Art project embarked on creating a distinctive online presence for a renowned artist, aiming to transition his established artistry into the digital realm.

This venture was not just about building a website but crafting an e-commerce platform that elegantly showcases and sells his artwork.

With a focus on reflecting the artist’s personal aesthetic, a minimalist design was paramount to ensuring the artwork remained the centrepiece of the online experience.

Challenges and Solutions

Given that this was a fresh build, the project was unfettered by legacy issues, presenting a unique opportunity to start from a blank canvas.

The primary challenge lay in translating Pedro’s artistic ethos into a web format that was both visually appealing and functionally robust.

Collaborating closely with Pedro, the team adopted a minimalist approach to website design, prioritising clean lines and uncluttered layouts to mirror the artist’s style and preferences.

Pedro Art

Results and Impact

While it’s premature to fully assess the website’s impact on sales, the early indicators are promising, with Pedro receiving global exhibition offers directly through the new online platform.

This immediate international recognition underscores the website’s effectiveness in not only showcasing his artwork but also in amplifying his reach and engagement with the art community and potential buyers.

Development Process

The development leveraged WordPress and WooCommerce, combining the robustness and scalability of these platforms with the flexibility of the Elementor page builder.

This combination enabled the creation of a website that is both aesthetically aligned with Pedro’s vision and easy for him to manage.

Elementor’s intuitive design capabilities allowed for seamless updates, ensuring the website remains current and reflective of Pedro’s evolving portfolio.

The choice of technologies was driven by a desire for security, user-friendliness, and the ability to scale as Pedro’s online presence grows.


  • E-Commerce Development
  • Custom Website Development
  • SEO & Digital Marketing
  • WordPress Solutions
  • Maintenance & Support
  • Digital Strategy Consulting

Project Goal

Technology Stack

Role and Collaboration

Application Structure

Type of Application

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